Post & Track Email Campaigns to Twitter

Tweet your email campaigns for increased exposure and viral potential. All your email marketing campaigns can easily be posted to your organization’s Twitter feed(s). When users click through your ‘Campaign Tweets’ they are directed to the web-archive copy of your email campaign.

The MailSquadron solution will automatically create a suggested ‘Campaign Tweet’ during the email campaign scheduling process using your email campaign’s subject line and appending a shortened tracking URL. The suggested ‘Campaign Tweet’ is only a suggestion and can be edited to optimize its relevance and appeal on your Facebook page.

Bonus! Complete Twitter Analytics Reporting

View complete analytics, such as ‘Twitter Reach’, for all tweets you make. Beyond posting and tracking email campaign tweets, the MailSquadron solution also tracks your overall Twitter numbers. In fact, all tweets you make (to a linked Twitter account) are tracked for the number of times each is retweeted and the amount of ‘Twitter Reach’ each garners.

‘Twitter Reach’ is defined by the total number of followers the people who retweeted your original tweet have, plus your own followers. In addition, the MailSquadron solution will track your twitter follower growth over time, the number of times other Twitter users ‘Mention’ you and more!

Post & Track Email Campains to Facebook

Post your email campaigns to Facebook for increased exposure and viral potential. All your email marketing campaigns can easily be posted to your organization’s Facebook page. When users click through your ‘Campaign Posts’ they are directed to the web-archive copy of your email campaign.

The MailSquadron solution will automatically create a suggested Facebook ‘Campaign Post’ during the email campaign scheduling process using a thumbnail image of your email campaign, its subject line and a shortened tracking URL. The suggested ‘Campaign Post’ is only a suggestion and can be edited to optimize its relevance and appeal on your Facebook page.

Bonus! Complete Facebook Analytics Reporting

View complete analtytics, such as Likes, Shares & Comments for all posts you make. The MailSquadron user interface includes Usage graphs and API Tracing ability to help developers quickly debug bad code.

In fact, all Facebook posts you make (to a linked Facebook page) are tracked for the number of times each is Liked, Commented On or Shared. Easily see your Facebook Page’s Likes grow over time as compared to the amount of email campaigns you send.